SEO = Search Engine Optimization

What happens when you Google your business’s field, topic, or niche? What shows up and how does it look? This is SEO in the most basic of terms.

On one end you have a person looking (searching) for something, and on the other end you have the Search Engine (typically Google), and somewhere in there is your website (and your competitors’ websites). Ideally, your website designer or SEO company has laid the ground work so that Google’s analytics knows when and to whom to serve your website. There’s more to it, but those are the basics.

In order to know how to improve or maintain your rank (what number you show up as in your ideal keyword search), we need to know where your site stands in your field. The first step is to perform an audit of your business’s online presence. Then, we can decide together, based on your budget and goals, what the next step should be. From there, we hustle, so you don’t have to!

The Audit: Get an in-depth analysis of your online presence, social media strategy, and your business’s search-ability (SEO - Search Engine Optimization).

This is a great first step in creating your online marketing plan, or to catch up if your online presence has been on the back burner.

Whether you’re brand new to marketing or have been doing it forever, your business will benefit from this analysis, while you’ll learn about:

Google My Business
Facebook
Instagram
SEO (Search Engine Optimization)
Offline ways to increase your marketing
Social Media Strategy (specific to your business)

What do I get?

Packet outlining your audit
One-hour consult to discuss the analysis and answer your questions
An opportunity to submit specific questions about your business’s marketing and/or the above-mentioned platforms
An in-depth analysis of your business’s online presence and social media strategy
Direct and actionable suggestions of what to do next
One follow-up email or phone call to answer further questions
Qualifies you for one-on-one coaching with Holly Kate

Audits start at $3,000. Pricing based on business size, location, and field.

The SEO Fix: A ‘fix’ of all things SEO-related to your business.

This is the best option for smaller budgets and companies that don’t have consistent content to generate, or have less competition in their field. We recommend doing this bi-annually to stay on top of changes in hours, products, and services offered.

What do your customers find when they look for you and your products? This basic SEO Fix is a great first step in digital marketing.

What do I get?

You will receive an update to your business’s:

Google Analytics Account & Set up of Google Webmaster Tools

Description, Hours, Location, Contact Information and Images on:

Google My Business
Yelp
TripAdvisor
Facebook
Instagram
Other local sites as available
You provide 3-10 high quality images of your business, or use of your images if desired (we can connect you with local photographers).

SEO Fixes start at $8,000. Pricing based on existing accounts and accessibility.

SEO Maintenance Plans: Monthly plans specialized for your business to keep your SEO current

Our SEO Maintenance plans are super-specific to your business and your field. Below, you’ll find a selection of what your plan could include. Please contact us for a quote specific to your needs, and remember to ask for your multi-month invoicing discount.

On-going maintenance plans are best for your business if you:

Need to keep your competitive edge
Need to keep in touch with current customers while reaching new customers on a regular basis
Have serious work to do to improve rank
Achieved a good rank and want to stay there
Are new and aren’t ranking
Are rebranding

What could I get: